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Folklorized politics: how Chinese soft power works in Central Asia
29. May 2019|Research Papers | 1 Min Read

The main aim of this article is to develop a discussion on folklorization or how identity is commodified and reduced to only some cultural traits. Currently, folklorization is one of […]

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K-POP as a global phenomenon. Why China fails to achieve similar success?
18. July 2018|Blog, CEIAS Insights | 6 Min Read

It has been six years since PSY’s hit Gangnam Style was released in 2012 and it almost immediately caught attention of the world, hitting one billion views on YouTube as […]

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